Owned by the Bracewell Smith family until 1976, David and Frederick Barclay purchased the hotel for £80 million in 1995. Noël Coward was a notable diner at the Ritz in the 1920s and 1930s. David Lloyd George held a number of secret meetings at the Ritz in the latter half of the war, and it was at the Ritz that he made the decision to intervene on behalf of Greece against Turkey. It began to gain popularity towards the end of World War I, with politicians, socialites, writers and actors in particular. The hotel was opened by Swiss hotelier César Ritz in 1906, eight years after he established the Hôtel Ritz Paris. The Ritz has become so associated with luxury and elegance that the word "ritzy" has entered the English language to denote something that is ostentatiously stylish, fancy, or fashionable. A symbol of high society and luxury, the hotel is one of the world's most prestigious and best known. The Ritz London is a Grade II listed 5-star hotel in Piccadilly, London, England.
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